Boo! Tomorrow’s the day—got your Halloween-themed marketing up yet? Well, if you’re still asking around and don’t know what to do, here are some spooktacular last minute ideas to market your business this Halloween 2018!
1. Offer monstrous deals and discounts
Take advantage of these October-November events by offering sales or special promotions. An enticing, timely holiday deal is a great way to resonate with your customers and make them feel special.
Source: jaypeeonline.net
You could offer limited-edition Halloween items or even create spooky treat packages that are suitable for the whole family.
2. Have your staff dress up haunting, anime, cartoon, or exotic costumes
Bring it to the next level with your own team by having them choose their favorite Halloween outfit. Plus, you’re adding up to a catchy photo op for social media marketing. It’ll be good for customers to come in and see your business having a little fun.
Source: glassdoor.co.uk
Try to work around a theme but since these are all last minute tips, allow your staff to be spontaneous!
3. Welcome trick-or-treaters at your store and give away branded treats
Your business should take part on the most popular Halloween tradition—trick-or-treat! Lace the candies wrappers, small tokens, paper bags, and other goodies with your branding logo and offer them to kids in costume.
Source: hgtv.com
Make your store the go-to destination by banding together with other businesses to host family-friendly neighborhood trick-or-treating.
4. Decorate your store with eerie spots
Festive decorations can go a long way If you have a physical store, restaurant or other business that people can physically visit. Add some trendy Halloween or fall themed touches in a fun new way. Style your window with outfits and cut-outs.
Source: smallbiztrends.com
Popular picks: Fake cobwebs and spiders, ghost masks, scary skeletons, carved pumpkins (impressive pumpkin art is social media candy for passers-by!). Main colors: orange, black, brown, and white
5. Throw a costume party
Gather the creepy creatures of all time—whether it’s the Grim Reaper, Frankenstein, Vlad, mummy, werewolf, witch, or zombie—a costume party offers a great incentive for customers to visit your business.
Source: schooners.com
Invite customers and let them enjoy the spookiest month of the year by getting the word out on social media, flyers at your storefront, and even e-mailed invitations.
6. Host a Halloween contest or giveaway
Run a costume, food or pumpkin carving competition for the locals. Everyone loves a chance to win something and it’s a great time to be creative by making their own costumes, decorating pumpkins, and even making scary looking food.
Source: jrg.ca
7. Make your online presence extra spooky
Now’s your chance to stand out among the competition while having all the fun! Host a Facebook LIVE or Tweet series to broadcast your Halloween party and ask people to tag your company when posting online.
Create a spooky direct mail campaign, video, and engage with others by retweeting their posts and introducing your business. Use a dedicated hashtag for customers to share their creations or show off how they use your products/services on social media networks.
Source: bloghug.com
Halloween-inspired content is an effective way to communicate your brand’s message online and grab people’s attention. Adding Halloween elements such as in your store, website, or social media pages can show customers that you’re into the holiday celebration and attract them to visit you throughout the season.
Virtual Assistant Talent is a top-notch virtual assistant staffing agency helping professionals from different industries such as the real estate, insurance, small business, coaching/consulting, and executive leadership.
If you need help with future event online marketing strategies, CALL US at 1-866-596-9041 and discover how our highly qualified and trained virtual assistants can help in your everyday tasks and objectives.
Reference:
squareup.com
www.fundera.com
smallbiztrends.com
muffinmarketing.com
